What follows is a rant after a morning full of burning stupidity. Feel free to skip over it.
I work in tech support and in tech support you expect a fair amount of stupid. However, I work in tech support for the digital advertising industry. That’s right, digital advertising, which technically should be an industry full of people who have some idea how to use a computer considering their whole industry is based on being able to use one. Unfortunately, this is not something you can assume.
I have spoken to an embarrassingly high number of people who, when asked what browser they are using, have no idea. That’s right, they’ve got no idea which icon they click on to access the internet. I have literally had to have asked them, ‘is it blue or orange?’ Then when I ask for the version of the browser after a long and detailed explanation of how to find where this is, they inevitably say, ‘but it’s just a whole string of numbers’. They find it impossible to believe that this string of numbers would actually means something to somebody. And these are the morons in charge of multi-million dollar digital advertising campaigns.
Then there are the morons who use one of my company’s competitors’ products and ring me up for tech support. ‘Hi, I know you don’t work for Company X, but I was wondering if you could tell me how do this in their program’ and then they seem genuinely surprised and upset when I tell them that I don’t actually provide tech support for our competitor’s products and perhaps they should call Company X’s tech support people. And that no, it’s my fault or problem that Company X provides such shit tech support.
But my real beef is with those who honestly should know better. Flash designers who are paid to write actionscript and yet can’t seem to follow the most simplest of instructions on how to do this and programmers who haven’t yet learnt the difficult art of copying and pasting and even worse programmers who want me to tell them how their damn site’s code works.
It drives me insane how many utterly incompetent people somehow manage to keep their jobs and for some strange reason they all seem to work in the digital advertising industry and seem to have my number on speed dial. These are the people fail to understand that I’m not being paid to do their job and feel entitled to unleash abuse and insults if I dare to tell them that something is not my job but theirs. Heads up to the last person that called me, last time I checked tech support didn’t involve managing advertising campaigns, that’s you are employed to do.
Does anyone else work in an industry like this where they are constantly amazed of the level of incompetency people can display and still keep their jobs? Is the whole world like this?